Part 6: What India Really Eats: Pray, Pay, Eat | The Plate and the People
- Mahendra Rathod
- Jun 8
- 11 min read

Parts 1 through 5 of this series have covered the deep history — the bones at Harappa, the beef in the Vedas, the philosophical arms race, the colonial disruption, and the geography of what each state eats. Part 6 arrives in the present tense, in the kitchens and dhabas and wedding halls of India as it exists right now. And what India really eats turns out to be shaped not primarily by religion — though religion plays its role — but by something more fundamental and less spoken about: money. A daily-wage labourer buying half a kilo of chicken on payday. A middle-class family that has been vegetarian for two generations without quite knowing why. A startup founder ordering wagyu on Instagram without his Brahmin parents knowing. Three people, one city, three entirely different relationships between income, identity, and the dinner plate. This chapter is where those relationships are examined — without flattery.
Click to Read:
Part 1: Fire Built Us
Part 3: Vegetarianism Was a PR Strategy
CHAPTER 12
Economics of the Plate | The Plate and the People: Pray, Pay, Eat — How Faith and Income Shape the Indian Plate
In most of the world, meat signals wealth. In India, vegetarianism became the aspirational choice. This inversion is unique — and it explains more about Indian society than any food survey.
Here is a scene that plays out every payday in every industrial town in India. A daily wage labourer — construction, factory, domestic work — collects his week's earnings and stops, on the way home, at the local meat shop. He buys half a kilo of chicken, or a piece of mutton if it has been a good week, or fish if he is near the coast. His wife will cook it that evening. His children will eat with a focus and a pleasure that the weekday dal and rice never quite produces. The meat is not a regular meal. It is an event. It is proof that this week was adequate. It is, in the specific and powerful language of food, a statement about having enough.
The next morning, in an apartment building three kilometres away, a software engineer from a middle-class family in the same city is eating idli and sambar for breakfast and will have a vegetarian lunch from the office canteen. His family has been "mostly vegetarian" for two generations — a transition that happened somewhere between his grandfather's village and his father's first salaried job. He does not think of this as a choice, exactly. It is simply what his family is. Refined. Educated. Not the sort of people who have a strong smell coming from the kitchen on Sundays.
Further across the city, in a gated community, a startup founder is ordering wagyu beef from a restaurant that sources it from Australia, eating it with a glass of imported red wine, and posting about it on Instagram. He grew up in a vegetarian Brahmin household in Chennai. He is thirty-four. His parents do not know.
Three people. One city. Three entirely different relationships between income, identity, and what sits on the plate. Together, they explain something that the global vegetarian myth about India entirely misses: in India, what you eat maps onto where you are in the social order — and the map has been inverted from almost every other country on earth.
There is, however, a new force disrupting the middle-class vegetarian aspiration from an unexpected direction: protein. The fitness industry, nutritional science on social media, and a generation of Indian health influencers have made protein intake a mainstream conversation — and the conversation has a conspicuous answer. Eggs. Chicken. Whey. The educated upper-middle-class Indian who avoided meat as a social signal for a generation is now eating it for a different kind of status signal: the gym body, the macro count, the protein target. The motivation has changed entirely. The plate looks the same.
THE PAYDAY MEAT THEORY | What India Really Eats Has More to Do With Your Wallet Than Your Religion
In most of the world, the pattern is straightforward: the richer you are, the more meat you eat. Meat is expensive. Vegetables and grains are cheap. Wealth buys animal protein. This is the global default from ancient Rome to modern America.
India is the exception that proves the rule — but with an important nuance. The urban poor in India are not vegetarian. They eat meat when they can afford it, which is less often than they would like. Their daily diet is carbohydrate-heavy not from philosophy but from economics: rice, dal, roti, a vegetable preparation. Meat appears on paydays, festival days, wedding days, days when something good has happened. The poor Indian is not vegetarian. The poor Indian is occasionally non-vegetarian, and the occasions matter enormously.
DID YOU KNOW? The cheapest source of complete protein available to India's urban poor is the egg — approximately ₹7–10 per egg, delivering 6 grams of protein with a complete amino acid profile. The egg is the nutritional hero of the Indian working class — eaten as an omelette on a street corner for breakfast, boiled in a curry for dinner, or hard-boiled and sliced into a kathi roll for lunch. It is also, in significant parts of India, treated as non-vegetarian and therefore socially compromised. The most affordable protein in a protein-deficient country carries a social stigma in the communities that need it most. |
THE SANSKRITISATION OF THE DINNER TABLE
Sociologist M.N. Srinivas coined the term "Sanskritisation" in 1952 to describe the process by which lower or middle castes adopt the cultural practices of upper castes — including food habits, rituals, and language — as a mechanism of social mobility. What he described as a caste phenomenon has, in urban India, become a class phenomenon. As families move up the economic ladder, they frequently adopt the food practices they associate with the social tier above them.
For two generations of newly urbanised, newly salaried Indian families, that tier was the upper-caste vegetarian professional class — the Brahmin engineer, the Bania accountant, the Jain businessman. Vegetarianism was what educated, respectable, socially successful people did. Meat was what the village ate, what the lower castes ate, what people who had not yet arrived ate. The adoption of vegetarianism was not a spiritual decision. It was a social one — as deliberate and calculated as buying the right brand of clothes or sending children to the right school.
It was never really about religion. It was about aspiration. You moved to a new city, got a salaried job, and noticed that the educated, respectable people around you were vegetarian. So you became vegetarian too. That's the whole story.
STREET FOOD AS THE HONEST MIRROR
If you want to know what a city actually eats — as opposed to what it says it eats — do not look at the restaurants. Look at the street food. Street food is produced for the majority, priced for the working class, and shaped by what the city's actual population wants to eat at seven in the morning and eleven at night. It is the most honest food record a city produces.
THE RESTAURANT AS STATUS SIGNAL
The Indian restaurant industry reflects the class-food inversion with almost comic precision. "Pure vegetarian" restaurants in Gujarat and Rajasthan can charge a premium — the designation signals not just the absence of meat but a specific social affiliation: upper-caste, Jain-adjacent, respectable, safe for business lunches. A "pure veg" thali in Ahmedabad is often more expensive than a non-veg meal at the dhaba next door. The vegetarian label is doing commercial work that has nothing to do with food.
At the other end of the market — in Chennai's mess culture, in Kolkata's mutton shops, in Delhi's Old City dhabas — non-vegetarian food is democratic, cheap, and deeply uninterested in performing anything. A ₹80 rice plate with chicken curry in a Chennai mess does not need to signal anything. It is simply what the city eats. It does not put "non-veg" on the sign because that distinction would be meaningless to its customers. Everybody already knows.
DID YOU KNOW? The food delivery app Swiggy reported that biryani has been the single most ordered dish in India every year since 2017 — across all cities, all economic tiers, all demographic groups. Not dal makhani. Not paneer butter masala. Biryani — a meat dish — is the most democratically beloved food in the country that is supposedly vegetarian. In 2025, Swiggy delivered over 93 million biryanis. Most of them contained meat. None of them were embarrassed about it. |
The economics of the Indian plate, in the end, tell a simpler story than the religious or historical arguments. The poor eat what they can afford, when they can afford it — and when they can afford meat, they eat it. The rich eat what they want, which is increasingly and openly non-vegetarian. The middle class, caught between aspiration and appetite, navigated towards the food choices of the social tier above them — and, in doing so, gave India its vegetarian reputation.
The next chapter takes the same plate and looks at it through a different lens: not income, but faith. Because while economics drives the broad pattern, religion colours it — in ways that are more surprising, more regional, and considerably more interesting than the simple Hindu-vegetarian equation the world assumes.
The poor eat what they can afford, when they can afford it — and when they can afford meat, they eat it. The rich eat what they want, which is increasingly and openly non-vegetarian. The middle class, caught between aspiration and appetite, navigated towards the food choices of the social tier above them — and, in doing so, gave India its vegetarian reputation.
CHAPTER 13
The Religious Colour of the Plate
Six religions, one country, and a food map that looks nothing like the simple story anyone tells about it.
It is a Tuesday morning in Ahmedabad. On the fourth day of Navratri, a devout Hindu woman in a residential colony is eating one meal a day — no grains, no onion, no garlic — and considering it a spiritual practice of considerable personal significance. Three streets away, a Hindu man from the Koli fishing community, equally devout, equally certain of his faith, is eating fried pomfret for lunch and sees no contradiction whatsoever between his religion and his plate. In the same city, a Jain family is checking the calendar before deciding whether leafy vegetables are permitted today — it is a holy day in the Jain calendar, and the rules are specific. And in a labour colony on the industrial outskirts, a Muslim construction worker is eating rice and chicken curry from a tiffin box — halal meat from the shop near the mosque, eaten without ceremony, as ordinary and unremarkable to him as the work itself.
Four households in one city. Four different religions — or in two cases, the same religion, reading entirely different chapters of the same book. The assumption that religion in India produces a single, coherent food code is one of the most persistent and most inaccurate ideas in the entire global conversation about what India eats. Religion colours the plate in India. It does not determine it. And the colours are far more varied than any simple map suggests.
THE SIX RELIGIONS AND WHAT THEY ACTUALLY SAY ABOUT MEAT
THE HINDU PLURALITY — ONE RELIGION, A HUNDRED FOOD RULES
The single most important thing to understand about Hindu food practice is that there is no single Hindu food practice. Hinduism is not a religion with a centralised authority, a single canonical text on diet, or a pope who decides what 1.05 billion people may or may not eat for dinner. It is a vast, decentralised, regionally diverse tradition that has produced — and continues to produce — entirely contradictory food cultures, all simultaneously claiming the same religious heritage.
The Iyengar Brahmin in Chennai who does not eat onion or garlic and the Nair warrior in Kerala who eats beef without any sense of religious transgression are both Hindu. The Rajput landowner in Rajasthan who eats mutton as an expression of his martial heritage and the Oswal Jain businessman in Ahmedabad who will not eat after sunset are operating from the same broad civilisational tradition — and arriving at diametrically opposite dinner tables.
THE MUSLIM TABLE — CELEBRATION AND CONSTRAINT
India's 200 million Muslims constitute the world's largest Muslim minority — and they bring to the Indian food map a relationship with meat that is simultaneously theologically enthusiastic and economically constrained. Islam explicitly permits meat — halal, slaughtered in God's name, with pork as the one prohibited protein. The great medieval meat-cooking traditions documented in Part 3 — biryani, kebab, korma, nihari — are Muslim culinary contributions to the Indian plate. They remain central to Indian Muslim food identity today.
The paradox is that the communities most associated with India's richest meat-cooking traditions are also among the country's poorer communities. The daily diet of a Muslim labourer in Uttar Pradesh or Assam is not biryani and kebab. It is dal and roti, with meat appearing on Eid, at weddings, and on occasions of celebration. The festive meat culture is real and deep. The daily meat culture is constrained by the same economics that constrains every working-class household in India, regardless of religion.
DID YOU KNOW? The Moplah Muslim community of Kerala — known as the Mappila — developed one of India's most distinctive meat-cooking traditions over centuries of Arab trading contact. Malabar biryani, Mappila pathiri (rice bread with meat), and fish preparations unique to the Malabar coast all reflect a food culture that is simultaneously deeply Keralite and distinctly Islamic. The Malabar coast was trading with Arab merchants before Islam existed as a religion — and the food culture reflects every century of that contact, layered on top of each other like the rice and meat in a dum-cooked biryani. |
THE LANGAR PARADOX — FEEDING EVERYONE, SIGNALLING NOTHING
The Sikh langar — the free community kitchen found at every gurdwara — deserves a specific mention because it is one of the most misunderstood food institutions in India.
The langar serves vegetarian food. This is widely interpreted, including by many Sikhs, as evidence that Sikhism promotes vegetarianism. It does not. The langar is vegetarian for a specific, practical, and profoundly egalitarian reason: so that people of every faith, every caste, and every dietary restriction can eat together at the same table without anyone being excluded by the food.
It is not a vegetarian statement. It is an inclusivity statement. The langar's vegetarianism is the most sophisticated possible acknowledgement of India's food diversity — a recognition that the only food everyone can eat is food that nobody's religion prohibits. The Sikh gurus designed an institution specifically to feed across every line that Indian society draws. The vegetarian menu is not the point. The shared table is the point.
Religion in India does not produce a vegetarian country. It produces a country where every community has specific rules about what it will and will not eat — and where those rules have been used, across centuries, to include, exclude, rank, and signal in ways that have nothing to do with the original spiritual intention.
THE TRIBAL TABLE — OUTSIDE THE CONVERSATION ENTIRELY
Approximately 105 million Indians — 8% of the population — belong to Scheduled Tribe communities whose food cultures were never part of the Brahminical conversation about purity, meat, and vegetarianism. They hunted, fished, kept animals, and ate what their forests and rivers provided, long before anyone had thought to assign spiritual weight to the question of whether meat was acceptable. They continue to do so.
The tribal table is the oldest food culture in India — and the least visible in the national food conversation. It does not appear in food media, in restaurant menus, or in the international narrative about Indian cuisine. The Gond eat game. The Santhal eat pork and rice beer. The Bhil eat what the forest gives them. They are 105 million people operating outside the framework that the rest of this series has been documenting — a reminder that the food story of India is bigger, older, and more varied than any single narrative, including this one, can fully contain.
The picture that emerges from Parts 6's two chapters is uncomfortable for the simple story. What India really eats is determined by class first, coloured by religion second, and shaped by history third. The vegetarian middle class is a specific, historically contingent, economically motivated phenomenon — not a civilisational truth. The religious map is internally contradicted at every turn. The poor eat what they can afford. The rich eat what they want. And the middle class, loudest of all, has been performing a food identity that the rest of the country never fully agreed to. Part 7 takes the conversation to its final destination — not history, not sociology, not religion, but the human body, and what all of this is doing to it.
Part 7: Your Body Doesn't Care About the Myth → https://www.rathodm.com/post/part-7-the-plate-and-the-people-indian-food-and-nutrition-your-body-doesn-t-care-about-the-myth



Comments